Stacey Fraser headshot

Stacey Fraser

Pink Chicken · New York, NY

About me

Stacey Fraser is the founder and CEO of Pink Chicken, a children’s lifestyle brand known for its joyful, vintage-inspired clothing that resonates with both kids and parents. What began in 2006 as sewing colorful, patterned dresses for her own daughters from fabrics and nap times during a break from the corporate fashion world has blossomed into a beloved brand celebrated for its sunny prints, playful designs, and inclusive sizing. Her love for design runs deep—rooted in childhood memories spent amid vintage textiles in her grandmother’s boutique. After a 15-year stint designing at The Gap, Ralph Lauren, and Tommy Hilfiger, Stacey returned to her creative roots, launching Pink Chicken from her NYC apartment as a way to reclaim balance and joy in her life as a mother. 
The brand’s DNA centers around in-house–designed prints, a colorful boho aesthetic, and clothing built to spark imagination, adventure, and confidence in little ones. Each season, Stacey’s designs translate inspiration from flea markets, travel, and nostalgic florals into pieces perfect for twirls, playdates, and everyday magic.